While many online marketers claim that webinars are dead, today’s guest is proving they are more effective than ever, provided you stop treating them like a "pitch fest!” Today, Marc is joined by Danno Hanfling, a systems architect and community-building expert who has spent 15 years helping businesses scale through a sophisticated, synchronized approach to lead generation and sales.

This conversation offers a clear path for shifting beliefs, mastering the transition from teaching to invitation, and turning a single presentation into a consistent, high-converting sales pipeline without the need for high-pressure tactics or rigid slide decks! 

What You’ll Hear In This Episode:

• How the modern webinar is evolving into a powerful tool for shifting beliefs and guiding potential clients on a transformational journey.

• A look at the three-act strategy for finding your ideal client and building deep trust before the webinar even begins.

• Why Danno avoids standard replays and the way he uses activation videos to create a gallery of action-takers.

• The "Omni-channel" approach and what you can do to synchronize your marketing platforms into a seamless symphony that avoids redundancy.

• Danno’s insights on mastering the transition from teaching to the "call to action" and offering participants an invitation to work together.
  
  

LINKS: 

Danno’s Fan Page (Use #NBC)!

Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! 

http://www.podassist.com

Book a no-obligation 1:1 strategy call with Marc for your coaching business:

http://www.chatwithmarcm.com

If you’d like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here!

http://www.nbcprogram.com

Join The Coaching Jungle Facebook Group!

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Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients!

http://www.myjunglevip.com

Grow your business with The Coaching Jungle Mastermind!

http://www.coachingjunglemastermind.com

If you have a product or service that helps coaches, and you’d like to get it in front of 100,000 of them:

http://www.jvwithmarc.com

In nearly a thousand episodes of Natural Born Coaches, a topic like this has never been tackled! Today, Marc is joined by Bryce Hoffman, the founder of Red Team Thinking and a former business journalist who has spent decades looking inside the world’s most successful organizations, as he dives into the concept of Red Teaming, a methodology originally developed by military and intelligence agencies to stress-test strategies and navigate extreme uncertainty.

In a world that feels increasingly volatile, complex, and disrupted by AI, the old way of doing things isn't just a choice; it's a liability. Bryce breaks down how coaches can use these tools to help leaders challenge their own assumptions, identify unseen threats, and surface missed opportunities that others are walking right past, plus much more.

Bryce is hosting a Red Team Coaching Bootcamp next Monday, April 27th at 12 PM EST. Listeners will learn foundational tools like Think-Write-Share and the Six Strategic Questions to help clients navigate complexity with clarity, and you can claim your spots now at https://www.naturalborncoaches.com/redteamcoaching! 

What You’ll Hear In This Episode:

• Defining the concept of red teaming within a business context and how deliberate challenge can actually strengthen an organization’s strategy.

• A look at the massive shifts in the coaching industry over the last few years and the disruptive impact of a “VUCA world”.

• How coaches can help leaders establish their unique value and build cognitive resilience in a market flooded with low-cost alternatives.

• The one critical limitation of AI and why this is important for coaches to understand.

• Practical steps for applying red team thinking to your own coaching business by focusing on the three Cs: Clarity, Capability, and Culture.

• A sneak peek at the upcoming Red Team Coaching Bootcamp and the two foundational tools that mine the hidden wisdom already existing within an organization.
  
  

LINKS: 

Register for Bryce’s Red Team Bootcamp (Happening Next Monday, April 27th, 2026)! 

Bryce’s Website, Podcast & Book 

Red Team Thinking’s Website

Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! 

http://www.podassist.com

Book a no-obligation 1:1 strategy call with Marc for your coaching business:

http://www.chatwithmarcm.com

If you’d like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here!

http://www.nbcprogram.com

Join The Coaching Jungle Facebook Group!

http://www.thecoachingjungle.com

Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients!

http://www.myjunglevip.com

Grow your business with The Coaching Jungle Mastermind!

http://www.coachingjunglemastermind.com

If you have a product or service that helps coaches, and you’d like to get it in front of 100,000 of them:

http://www.jvwithmarc.com

Marc has been putting pen to paper for over 20 years, and it isn't just for "keeping a diary." In this solo episode, he breaks it all down and reveals his personal journaling process and what has sparked some of his biggest business breakthroughs.

It’s time to clear the mental clutter and actually track your daily wins! If you want to see how much you’ve really grown since starting your coaching business, grab a pen, open your journal and just get started.

What You’ll Hear In This Episode:

• The power of putting pen to paper and why Marc follows the Robin Sharma philosophy of journaling.

• Tips for free-flow idea generation and the business breakthroughs you can achieve by doing this.

• A look at why Marc transitioned from standard gratitude lists to recording daily wins to better track professional momentum.

• Some of the ways in which journaling reveals patterns in bad habits and provides clarity for tough business choices.

• Why revisiting old journals is the only way to see how far you’ve actually travelled.

• A reminder that your journal is for your eyes only and something to keep in mind that will give you total mental freedom in your journaling process.
  
  

LINKS: 

Moleskine Journals

Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! 

http://www.podassist.com

Book a no-obligation 1:1 strategy call with Marc for your coaching business:

http://www.chatwithmarcm.com

If you’d like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here!

http://www.nbcprogram.com

Join The Coaching Jungle Facebook Group!

http://www.thecoachingjungle.com

Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients!

http://www.myjunglevip.com

Grow your business with The Coaching Jungle Mastermind!

http://www.coachingjunglemastermind.com

If you have a product or service that helps coaches, and you’d like to get it in front of 100,000 of them:

http://www.jvwithmarc.com

You’ve probably noticed that the digital landscape is flooded with AI-generated content right now, leaving a massive gap for coaches who can provide real-world expertise and a unique point of view. A coaching book can easily get lost in a sea of sameness without a distinct human element, and special guest Sean Mabry is here to show how building a psychological moat around your brand can set you apart from the rest! 

If you’ve been waiting for the “perfect” moment to start the book writing process, this episode will stop that half-finished manuscript from gathering dust. Sean gives a clear path to finally get those words out of your head and onto the page so you can finish your first draft quickly! 

Register for the Live Workshop

If you want to stop overthinking and finally get your book done, join Sean for his upcoming live workshop: How to Write Your Complete First Draft in 90 Days. The details are below - see you there! 

• When: Wednesday, April 15th at 2:00 PM ET

• Where: https://www.naturalborncoaches.com/book
  
  

What You’ll Hear In This Episode:

• The crisis in the landscape caused by AI and why there is a growing hunger for reality and human battle scars in the book world.

• How to build a psychological moat around your expertise by capturing a unique point of view that a machine cannot replicate.

• What Sean means when he says the specific is the universal and the magic that happens when you begin leaning into your most unique, personal details.

• The importance of writing Book Number One to establish yourself as a character in the reader's mind before diving into lean, tactical advice.

• Why Sean views a book outline as a living document and how to use the jigsaw puzzle strategy to prevent getting stuck.

• The Benefit + Mechanism formula for titling a book and the way to use a subtitle to transition from grabbing attention to building deep interest.

• How the plotter vs. pantser debate applies to coaches and why pattern recognition is the secret to a faster writing process.

• A preview of Sean’s upcoming live workshop on April 15th, detailing his strategic roadmap for completing a full first draft in just 90 days.

LINKS

Register for Sean’s Upcoming Live Workshop, How to Write Your Complete First Draft in 90 Days (Happening Wednesday, April 15th at 2:00 PM ET) 

Connect with Sean on LinkedIn & Instagram

The Smashing Machine (Movie)

The Book of Sheen: A Memoir by Charlie Sheen

Think and Grow Rich by Napoleon Hill

Larry Winget Books & Latest Episode on Natural Born Coaches

Limitless (Movie)

Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! 

http://www.podassist.com

Book a no-obligation 1:1 strategy call with Marc for your coaching business:

http://www.chatwithmarcm.com

If you’d like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here!

http://www.nbcprogram.com

Join The Coaching Jungle Facebook Group!

http://www.thecoachingjungle.com

Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients!

http://www.myjunglevip.com

Grow your business with The Coaching Jungle Mastermind!

http://www.coachingjunglemastermind.com

If you have a product or service that helps coaches, and you’d like to get it in front of 100,000 of them:

http://www.jvwithmarc.com