Natural Born Coaches

Renaye Thornborrow is leading a worldwide mission to bring life coaching and mindset skills training to kids. Since 2013, her company, Adventures in Wisdom, has certified hundreds of coaches in over 30 countries, helping them create a business they love as a life coach for kids while empowering children around the world!

What You’ll Hear In This Episode:

-             Renaye’s journey from a corporate career to creating a coaching curriculum for children

-             How coaching children is different than coaching adults

-             Why stories are such an important part of the coaching process

-             Why coaching kids is an interesting, and profitable, coaching niche to pursue

-             About Renaye’s upcoming live training “Life Coaching Isn't Just for Grownups - Three Skills All Kids Can Learn at a Young Age”!

Direct download: Episode_898_Renaye__Thornborrow_All__About__Coaching__Kids..mp3
Category:general -- posted at: 4:30am EST

Gabe Arnold is the founder of Business Marketing Engine, and over the past 15 years he’s built an impressive resume around professional writing, web and computer technology, and marketing campaign creation and management. After working with over 1,000 startups and hundreds of established businesses over the past decade, Gabe has set himself apart as a CEO who goes to great lengths to help fellow entrepreneurs achieve their goals. In this episode we’re showing you how to create a year-long business plan!

What You’ll Hear In This Episode:

-              The importance of crafting a year-long plan for your business, and how to go about doing that

-              The need to understand your target market and develop a clear strategy before launching new ideas or tactics

-              Gabe’s experience of running a marketing agency and launching other businesses, and the problems that arise from having a divided focus

-              Focusing on one thing to achieve success (spoiler alert: having multiple businesses or income streams could be a big mistake for those currently earning below 7 figures!)

-              How much you should spend  on paid advertising for your business

-              Gabe’s process for market research (which should never be ignored) and a breakdown of his “BME Blueprint”!

Direct download: Episode_897_Gabe_Arnold_Crafting_a_Year_Long_Business_Plan.mp3
Category:general -- posted at: 4:30am EST

After a 15 year corporate executive career, including being a plant manager at 25, Jason Kanigan has run his own businesses for the past decade. Since 2016 he has run Cold Star Technologies, a company that installs and improves processes and systems for other organizations, especially in the space and defense industries. He is the host of the Cold Star Project. Jason is also a member of the Board of Advisors for the Operational Excellence Society, which designs and installs Lean Six Sigma and OpEx programs for organizations of 1000+ staff.

What You’ll Hear In This Episode:

-             Why building a strong company culture is so essential

-             A surprising story of how one company lost its whole senior management team

-             How business owners should handle today’s hyper-political environment

-             Why firing bad clients doesn’t guarantee a turnaround

-             The biggest mistake that Jason sees coaches making


Nancy Baki has been a business growth strategist since 2007 and works with small businesses to find additional recurring revenue using no-cost strategies. In this episode, we talk about the challenges of implementing processes and systems for coaches, the role of Key Performance Indicators (KPIs) and more!

What You’ll Hear In This Episode:

-              The importance of establishing a solid foundation before implementing various marketing strategies

-              Why so many small businesses and entrepreneurs struggle with marketing, processes, and achieving their goals

-              the importance of staying focused and not getting distracted by "shiny objects" or new trends.

-              The impact of the pandemic on their work and personal lives

-              The importance of setting KPIs and having a predictable, repeatable, and scalable way of growing your business

-              The need for coaches to have at least 10 business conversations per day, and to track the number of interviews booked, attended, and converted into sales.


Marshall Sylver (“The Millionaire Maker”) is the #1 leading expert on subconscious reprogramming and irresistible influence. For over thirty five years, he’s entertained, educated, and transformed the lives of thousands of people. The author of “Passion, Profit, and Power”, his infomercials have sold over a million copies of his personal development programs worldwide!

Direct download: Episode_894_Marshall_Sylver_Programming_Your_Mind_For_Success_mixdown.mp3
Category:general -- posted at: 4:30am EST

Adam Packard from Ninja Prospecting (and the host of the “I Need A Coach!” podcast) has spent his life in sales and marketing, and he stops by the podcast to give his best outbound strategies for 2024!

What You’ll Hear In This Episode:

-              Why you now have to be creative with your outreach

-              How to get crystal clear on your audience

-              A very unique private message pitch

-              A case study/look at someone who’s sending private messages to all new contacts

-              How to flip it around when people try to sell you

-              Adam answers the question: “Should you first ask for permission to pitch?

Direct download: Episode_893_Adam_Packard_The_Best_Outbound_Strategies_for_2024.mp3
Category:general -- posted at: 4:30am EST

Alex Jeffreys is the author of The Guru Trilogy books, and over the last 20+ years in the online space has helped thousands of coaches and online entrepreneurs grow their businesses.  In this episode, he shares his recommended business model for coaches: high-ticket recurring!

What You’ll Hear In This Episode:

-              Why so many programs in the online space don’t deliver results

-              How Alex dealt with his market becoming over-saturated  

-              Alex’s definition of what “high-ticket” is

-              Revenue share vs. profit share, which is better?

-              Why monthly recurring revenue (MRR) is so vital for coaches

-              The breakdown of his high-ticket recurring model

Direct download: Episode_892_Alex_Jeffreys_The_High_Ticket_Recurring_Model.mp3
Category:general -- posted at: 4:30am EST

Rich Schefren is the Founder of Strategic Profits, the host of “Steal Our Winners”, and known as the “Coach To The Internet Gurus”.  In this episode, he shares a ton of value bombs including a unique strategy to increase your conversions by adding just one additional page to your funnel!  

What You’ll Hear In This Episode:

-       Rich’s extensive experience as an online business coach, including coaching well-known clients like Russell Brunson and Ryan Deiss

-       How Rich created the first online “lead magnet”  

-       His role in inventing the automated webinar and his involvement with Agora, which grew to a billion dollars in a year.

-       Why strategies don’t stay effective for as long as they used to, and why having a unique marketing strategy is more effective than constantly reinventing one’s marketing approach

-       A case study of how Felicia Pagesh successfully used the additional funnel page to increase her sales!


0Gus Van Dender from Shorten The Gap is on the podcast today to share his proven method for hitting your goals in just 90 days!

What You’ll Hear In This Episode:

-       Gus’ method for hitting 90 day targets, including a dive into the big 3 steps

-       About the Shorten The Gap 90 Day Journal, and how Gus and his clients use it to maximum effect

-       The importance of honesty and self-awareness in achieving personal and professional goals

-       The value of setting realistic and slightly uncomfortable targets, which can be adjusted over time as one gains experience and mastery

-       A sneak peek at the upcoming webinar that Gus is doing on October 15th, including his free resources of 25+ videos and more …

Direct download: Episode_890_Gus_Van_Dender_How_Coaches_Can_Hit_Their_Goals_In_90_Days_.mp3
Category:general -- posted at: 4:30am EST

Laurie-Ann Murabito shares her transition from public speaking to the online world and offers insights into the speaking industry, including strategies for securing speaking opportunities and adding additional revenues to your events!

What You’ll Hear In This Episode:

- Laurie-Ann’s journey of transitioning from the public speaking world to the online space in 2017 and her insights into the speaking industry

-The importance of providing value to your audience, overcoming stage fright, and getting ready for presentations

-Preparing a pre-speaking routine involving movement and music to manage nervousness before presentations

-Scheduling a post-event meeting with organizers within 48 hours of speaking engagements to request testimonials and referrals

-The importance of understanding an event's budget and the potential for adding value through breakout sessions or book sales

 

Michael Tucker is the founder of The Funnel Pros, which specializes in building online challenges for coaches, course creators, and online entrepreneurs. In this episode we talk about how to run profitable challenges without the usual headaches! 


What You’ll Hear In This Episode:


-How Michael got started in the online space
-Why he thinks that challenges are better than webinars 
-The ideal length of time for your challenges 
-How to construct a high-converting funnel that gets results for people 
-The preferred window for your challenge sessions and homework
-Should you do a free or paid challenge? 
-The best day to pitch your offer in the challenge …

Direct download: Episode_888_Michael_Tucker_Expert_Tips_For__Online_Challenges.mp3
Category:general -- posted at: 4:30am EST

George Bryant is a New York Times best-selling author, podcast host, and highly sought after digital marketing consultant who since 2010 has been on a mission to revolutionize some of the biggest online brands by focusing on the one thing that truly matters … relationships!

What You’ll Hear In This Episode:

-George’s shift from helping the rich get richer to becoming a "Robin Hood of Marketing" to aid people in scaling their businesses ethically

-The importance of focusing on the customer journey, and the need to retain customers and create a path for them to become their best selves

-The pitfalls of coaching, including overloading new customers with information and codependency, and how to empower clients to take charge of their progress

-The three things that clients are looking for in 2024

-The three critical mistakes people often make in the customer journey

-The pitfalls of coaching and how to empower clients to take charge of their own progress!

Direct download: Episode_887_George_Bryant_Relationships_Beat_Algorithms..mp3
Category:general -- posted at: 4:30am EST

Justin Janowski from Faith2Influence is on the podcast today to share a different way for coaches to sell than what’s being taught. If you hate sending cheesy copy-and-pasted messages to strangers, check this one out! 

What You’ll Hear In This Episode: 

-             The one question that all coaches must ask themselves

-             How the stories you tell yourself affects the results of your sales calls

-             The problem with “false urgency” and other commonly used sales gimmicks

-             Justin’s preferred message to send to potential clients

-             Why it’s better to send 20 good messages than 1000 bad ones

-             How to reverse-pitch strangers who are trying to sell you in your inbox

Direct download: Episode_886_Justin_Janowski_All_About_Ethical_Selling_.mp3
Category:general -- posted at: 4:30am EST

Amanda Walker is the host of the Best Damn Coach Podcast, a Certified Master Coach and a framework building ninja! She’s obsessed with helping coaches stand out and grow their craft as a coach so they can make more money, and she shares how to build a signature framework!

What You’ll Hear In This Episode:

-       How having a unique coaching process helped Amanda overcome imposter feelings and led to an increase in confidence, clarity, and demand in her business

-       The importance of flexibility, scalability, and personal touch in your approach

-       The ideal length of time for your signature program

-       The benefits and difficulties of one-on-one coaching versus group coaching

-       The challenges of selling programs and the need for clear and descriptive naming

-       How to choose the right name for your coaching program!

Direct download: Episode_885_Amanda_Walker_Building_a_Signature_Framework.mp3
Category:general -- posted at: 4:30am EST

Michael Griffiths of Leveraged Connections is here to give strategies for using LinkedIn to generate new clients and build strong relationships, without having to spend the usual amount of time to do it! 

What You’ll Hear In This Episode: 

-The changes in Michael’s business, and LinkedIn, since his last appearance on the podcast in 2020 

-The challenges of spam messages on Linkedin, and how you can stand out from all of the noise 

-Michael’s advice for the recommended number of messages to send per day, and the ideal number of conversations to generate from that 

-How to move your conversations past superficial exchanges and into more substantive discussions that lead to business being done 

-Michael’s three-step approach to having sincere and successful interactions on LinkedIn 

-Strategies to filter out unwanted contacts and uninterested prospects!


Dr. Amanda Barrientez shares how the “law of attraction” applies to business, including the importance of mindset, flexibility, and goal-setting for coaches. We also explore the use of affirmations and the concept of manifestation in attracting opportunities! 

What you’ll hear in this episode: 

-The concept of the state of being (how one thinks, believes, and feels in their business)

- Amanda’s journey of rebranding her business five times

-How to overcome limitations and determine if you have money blocks

-The importance of flexibility and being open to pivoting in business

-Why you should do weekly business strategy journaling to assess what’s working and what’s not


Simon Zutshi has over 17 years of experience running successful mastermind groups, and in that time has perfected a method for running profitable ones. In this interview, we explore the benefits of various mastermind models, and give tips for how to set up and sell your own mastermind quickly!

 

What You’ll Hear In This Episode:

 

-       Simon shares his transition from a corporate job to a full-time property investor

 

-       What led to Simon starting his first mastermind

 

-       The difference between masterminds and group coaching

 

-       Why free masterminds aren’t necessarily the answer

 

-       Why you shouldn’t use your name with the mastermind, and the issues it can cause if you’re trying to exit!

 

Direct download: Episode_882_Simon_Zutshi_A_Proven_.Mastermind_System.mp3
Category:general -- posted at: 4:30am EST

Jessica Rhodes is the Founder of Interview Connections, which started the podcast guest booking industry back in 2013. Her team focuses on getting clients booked on highly-targeted shows, and gives them the training and coaching to monetize their appearances! 

What You’ll Hear In This Episode: 

-       A look at the increased competition in the podcast booking space and proven strategies for you to stand out from crowd

-       Jessica’s tips for creating the most appealing podcast one sheet

-       How to give the most value to the host’s audience during the interview

-       The best way to approach hosts and increase your chances of getting booked

-       Why you shouldn’t ignore smaller podcasts!

Direct download: Episode_881_Jessica_Rhodes_How_To_Get_Booked_On_More_Podcasts.mp3
Category:general -- posted at: 4:30am EST

Nathan Hirsch and his partner founded AccountsBalance in 2022 after realizing there was a desperate need for that service for online companies.  He talks about the lessons learned from selling his previous company for 8 figures, and tips to help coaches reduce their stress and increase their profits with better bookkeeping!


What You’ll Hear In This Episode: 

-    What led Nathan to start a bookkeeping company 

-    Why you shouldn’t ignore bookkeeping as a coach  

-    How to set up the right bookkeeping process for your business

-    His advice for building a team, including finding and hiring the right “operator” for it 

-    How Nathan manages to juggle four businesses and still maintain a strong family life! 

 

Direct download: Episode_880_Nathan_Hirsch_Why_Bookkeeping_Is_So_Important_For_Coaches.mp3
Category:general -- posted at: 4:30am EST

Eric Douay stops by the podcast today to talk about something that isn’t discussed often in the coaching world … merchant accounts! 

What You’ll Hear In This Episode: 

-    Eric’s journey from the hospitality world into his current business 
-    What is a merchant account?
-    How many merchant accounts should coaches have? 
-    Challenges that entrepreneurs have with some countries banning certain payment processors 

Direct download: NBC_879_Eric_Douay_An_Experts__Advice_About_Merchant_Accounts.mp3
Category:general -- posted at: 4:30am EST

Joshua Lisec is the author of “So Good They Call You a Fake” and is considered the world’s best ghostwriter, having ghostwritten more than 80 books since 2011 for CEOs, celebrities, and entrepreneurs. In this episode, he discusses the transition from ghostwriting to coaching authors, the importance of offering a superior solution to attract clients, and the potential of books as a marketing tool for your business! 

What You’ll Hear In This Episode: 

-       How to build your client base authentically

-       What to do to attract the right clients, repel the wrong ones, and charge high fees for your expertise

-       The strategy to turn your books into courses or masterclasses for monetization

-       Turning negative feedback from haters into sales

-       Joshua’s insights about the book industry, how people’s reading habits have changed, and how you can turn that to your advantage!

Direct download: NBC_878__Joshua_Lisec___So_Good_They_Call_You_a_Fake.mp3
Category:general -- posted at: 4:30am EST

Terri Levine from Heartrepreneur returns to the podcast today to give actionable advice for how you can achieve true work/life balance and build a business that you love! Learn how to manage your time on social media and shift your thinking around screen time and technology. Finally, you’ll learn how to work from the inside out to create a solid and predictable business (and life!) 

What You’ll Hear In This Episode: 

-       Terri shares her personal experience of recovering from a neurological disease, which led her to reassess her approach to work and life 

-       The importance of taking time off and focusing on personal priorities to enhance your business success 

-       How Terri is able to limit her social media time to just 20 minutes a day, to instead focus on more productive activities. 

-       The need to identify what’s important in life and to be honest about how much time you actually devote to that 

-       How one of Terri’s clients tracked her days for a full year, which helped her be more productive and have more time and money 

-       About Terri’s new (free) playbook that will help you design your ideal business and life!

Direct download: Episode_877_Terri_Levine_Live_Well_Earn_Well.mp3
Category:general -- posted at: 4:30am EST

Miles Stutz from Lead Sniper stops by the podcast to talk about his low weekly payment business model for coaches. You’ll also hear why he refuses to keep clients hostage, one key rule to maintain a high retention rate, and his strategy for building a “cash generator community”. If you’re looking to mix up your offers, you’ll want to check this one out! 

What You’ll Hear In This Episode: 

-       The importance of identifying serious leads, and how to make relevant offers to them 

-       How Miles constructs “messenger-ready” offers, and how you can do the same

-       Why you should consider having low weekly payment options for your prospects

-       Why Miles does his workshops differently than other people

-       His recommended path to a $1 million/year coaching business!

 

Direct download: NBC_876_Miles_Stutz_Lead_Generators_vs_Cash_Generators.mp3
Category:general -- posted at: 4:30am EST

Kris Ward, author of “Win The Hour, Win The Day”, helps her clients shave 25 hours off of their workweek in their first month working together, and she outlines the process she uses to accomplish this. If you’re feeling overworked and burned out, you won’t want to miss this one!

What You’ll Hear In This Episode:

-       What led Kris to change her approach to business and reduce the time she spent working 

-       The importance of having a work-life balance, and the diminishing returns that come from overworking 

-       How to most effectively use virtual assistants in your business, and avoid the pitfalls that many entrepreneurs fall into with them 

-       How to streamline your appointment process so you can make more money, while working significantly less (including a real-life example from her client)

How Kris uses personalized videos to get her foot in the door with potential partners, clients, and podcast interviews

Direct download: Episode_875_Kris_Ward_How_To_Reduce_Your_Workweek_By_25_Hours.mp3
Category:general -- posted at: 4:30am EST

Ilona Jerabek is an EQ and leadership coach, and CEO of PsychTests, which offers a comprehensive library of psychometric assessments for personality, career, intelligence, and health. In this episode you’ll learn how to incorporate assessments into your business to get more coaching clients and better results with those clients!

What You’ll Hear In This Episode: 

-    Ilona talks about the early days of PsychTests, which was founded in 1995 and was one of the first to offer online assessments 

-    The importance of seeking out validated assessments, not just fun tests, for professional use

-    Why the emotional intelligence assessment is so popular  

-    How to use assessments as lead magnets to get potential clients through the door 

-    Listen to get a 14-day complimentary ARCH Profile test drive! 

Direct download: NBC_874_Ilona_Jerabek_Using_Assessments_To_Stand_Out.mp3
Category:general -- posted at: 4:30am EST

Reef Colman is the CEO and Founder of WeAssist.io, which is revolutionizing business and empowerment by offering efficient, reliable outsourcing services that pave the way for a more interconnected and sustainable future. In this episode, he shares his advice for growing your coaching team the RIGHT way and avoiding the scaling mistakes that so many coaches make! 

What You’ll Hear In This Episode: 

-- Why Reef started WeAssist.io, and its unique approach to recruiting, training, and retaining the best quality staff across the world

-- Reef’s suggestion for the best first hire you should make for your coaching business 

-- How to scale your business with systems and delegate tasks to avoid becoming an over-glorified manager

-- How to let go of your need to do everything for your business and to stop being the bottleneck

  - The importance of taking care of your team, identifying and addressing their pain points, and establishing strong relationships with outsource professionals 

-- The advice for creating standard operating procedures (SOPs) and the value of having a mission statement

- - A special limited time offer of 10% discount for Natural Born Coaches listeners who start with WeAssist.io (limited to the first 10!) 

Direct download: NBC_873_Reef_Colman_Scaling_with_Small_Teams.mp3
Category:general -- posted at: 4:30am EST

Tara Marino of Elegant Femme is on the podcast to talk about the importance of self-love and celebrating your achievements. She also discusses the challenges and rewards of running a successful business and her “Femme Types”, an internal technology helping women realize their full potential. 

What You’ll Hear In This Episode: 

  •          How Tara used her personal experiences to create Elegant Femme
  •         The origin of her three Femme Types
  •         The need for entrepreneurs to distinguish between operating in a competitive or creative mode
  •         The three things that Tara focuses on daily to achieve limitless space and energy
  •         The best way to turn around a “bad day”!
Direct download: NBC_872_Tara_Marino_Practicing_Self_Love.mp3
Category:general -- posted at: 4:30am EST

The online coaching space has changed in the last few years, and there are new challenges when it comes to selling your offers. In this episode, Marc explains this shift and gives three ways to get your sales going again, along with a case study from his own business! 

What You’ll Hear In This Episode:

- The big secret that coaches are only talking about behind closed doors

- The main reasons why coaching has become a tougher sell in today’s online landscape 

- Three things you can do today to bust out of a sales slump and get your PayPal notifications dinging!

Why relying solely on high ticket offers is dangerous in 2024

  A case study of a new offer that Marc just launched, using the lessons he shares in this episode!

Direct download: NBC_871_How_To_Sell_Your_Offers_In_A_Changing_Marketplace.mp3
Category:general -- posted at: 4:30am EST

Mohammed Ali of “Book For Your Business” is today’s guest on the show, and we discuss the strategies for writing a book without the time and stress that it usually takes. If you’ve been struggling with getting your book out into the world, you’ll want to check this episode out!

What You’ll Hear In This Episode: 
 
- The big “ah-ha’s” that Mohammed realized after going to Bali and investing hundreds of hours into finally writing the book that he wanted to complete for a decade
 
- The importance of structure in the writing process
 
- How he created a process that allows individuals to write their book in a shorter time frame, without sacrificing the quality of the content
 
- The importance of creating a clear framework for the book before adding content, and how book writing is mapping out a specific journey
 
- His team's process, which involves a strong human element and a refined system, which allows them to produce high-quality books very quickly
 
- How to choose the best title for your book, and when to do it! 

 

 

 

Direct download: NBC_870_Mohammed_Ali_The_Book_Writing_Journey.mp3
Category:general -- posted at: 4:30am EST

Kae Wagner, founder of North Star Marketing, is a personal branding specialist and she’s here to debunk big myths that are floating around about personal branding! 

What You’ll Hear In This Episode:

  • What is “personal branding”?
  • Why personal branding is more than just a logo
  •            Is it better for a coach to brand with their personal name, or a company one?
  •           Tackling the big myths around personal branding, and how you should think about each instead
  •  -  A sneak peek at Kae’s upcoming live branding webinar!
Direct download: NBC__869_Kae_Wagner_The_Big_Myths_Around_Personal_Branding.mp3
Category:general -- posted at: 4:30am EST

Taylor Proctor is coach, consultant, and the host of the “Get Good At Business” podcast. In this episode, we talk about the importance of intuition in the business world and the role that it plays in the “IMOVE” method that she uses! 

What You’ll Hear In This Episode: 

  • Taylor’s background working in corporate environments such as Google and Stanford University
  • Her shift from transformational happiness mentoring to business coaching, and her decision to leave the corporate world to focus on her coaching full-time- What the “IMOVE” method is
  • The importance of using templates and standard operating procedures (SOPs) in streamlining business operations and scaling effectively
  • How intuition can guide businesses towards successful marketing strategies and help avoid burnout
  •      -  Why marketing is a long-term process rather than a quick fix! 

 

Direct download: NBC_868_Taylor_Proctor_Using_Intuition_To_Grow_Your_Coaching_Business.mp3
Category:general -- posted at: 4:30am EST

Christopher Salem is a business executive advisor, professional keynote speaker and award-winning author. In this episode, we discuss the significance of emotional intelligence in business and its role in building a successful team and creating a safe workplace environment. 
 
 
What You’ll Hear In This Episode:
 
- Christopher’s personal journey of recognizing his past negative emotional behaviors and learning to shift his focus towards positive emotions and trusting the process
 
- Why you shouldn’t fear risk-taking and what you can learn from failure and proactive thinking
 
- The negative impacts of a lack of emotional intelligence, including decreased productivity, increased risk aversion, and ineffective communication.
 
- Christopher’s process on how to take EQ to the next level and change your thinking towards it.
 
Direct download: Episode_867_Christopher_Salem_About_Emotional_Intelligence.mp3
Category:general -- posted at: 4:30am EST

Luke Charlton has helped over 1,000 coaches grow their businesses with paid advertising and has helped clients generate over $50 million in sales, writing written winning ads for world-leading experts like Bob Proctor, Mike Dillard and Neil Patel!  

What You’ll Hear In This Episode:

-    The importance of understanding your market and tailoring offers to meets its needs

-    A real-life example of starting with what the market wants and then creating programs and offers accordingly. 

-    How to use Amazon book reviews to improve your ads and copywriting skills 

-    Luke’s strategy of analyzing successful competitors and understanding their advertising strategy 

-    A discussion of “The Dream Offer” framework for effective coaching offers that sell! 

 


Murray Voth is one of Canada’s most knowledgeable experts on the automotive industry, and a coach who helps automotive shop owners increase their productivity, efficiency, and profitability. In this episode, we discuss how to build a successful coaching business in a specialized niche!

What You’ll Hear In This Episode:

  • Murray’s journey through two decades in the automotive industry
  • How Murray views competition in his niche
  • The importance of owner involvement in implementing the changes recommended from the coaching sessions
  • How Murray deals with pushback from shop owners who feel they don’t need a coach
  • The importance of asking questions and listening to your clients 

Ann Carden works with coaches, consultants, and professional entrepreneurs who want high-end clients. She discusses how to get clients who pay more for your services and also how to run a live retreat to grow your business!

 

What You’ll Hear In This Episode:

 

-- What is “High Impact Marketing”?

 

-- How to build a system to consistently pull in high level clients

 

-- Why Ann doesn’t like using the term “High Ticket”

 

-- How one of Ann’s clients turned a $52,000 offer into a $413,000/year coaching relationship

 

-       Why live retreats are so effective in upleveling businesses!

Direct download: Episode_864_Ann_Carden_High_Impact_Marketing_For_High_Caliber_Clients.mp3
Category:general -- posted at: 4:30am EST

Lori Kennedy is the founder of The Wellness Business Hub, and helps practitioners and coaches build an online business that gives them flexibility, freedom, and financial stability!

 

What You’ll Hear In This Episode:

 

-      - Why you should have a signature program

 

-       - How to identify the pain point of your marketplace and pinpoint the problem you’re helping to solve

 

-       - Lori’s answer to the question: “Should you name your program after yourself?”

 

-     - The two real reasons why people buy online programs

 

-      - Lori’s preferred launch strategy!

Direct download: Episode_863_Lori_Kennedy_How_To_Name_and_Price_Your_Programs.mp3
Category:general -- posted at: 4:30am EST

Aleric Heck is the leading expert in YouTube ads and video marketing, and in this episode he discusses the changes happening in the YouTube ads world like the shift from content-based targeting to audience targeting … if you want to get better results from YouTube don’t miss this interview!
 
What You’ll Hear In This Episode:
 
- The recent changes in YouTube ads and how businesses can profit from them
 
- The ideal length for YouTube ads to ensure they deliver maximum ROI 
 
- The “Alpha AI” targeting strategy, and what it is 
 
- The importance of compliance, and why you shouldn’t make overly flashy and unrealistic guarantees 
Direct download: NBC862AlericHeckHowToProfitFromChangesInTheYouTubeAdsWorldEdited.mp3
Category:general -- posted at: 4:30am EST

If you’re struggling with coming up with a clear coaching offer, check out this episode since I’m sharing my strategies for creating compelling offers that you feel good about selling!

 

What You’ll Hear In This Episode:

  •  Why you should be creating fewer, not more, offers!
  • The type of offer you should focus on in the early stages (and what you should stay away from)
  • The importance of identifying the results people will get from your program
  • The problem with overstuffing your offer
  • 3 tips to dramatically increase the number of sales for your offer
  •  A sneak peak at the upcoming offers workshop on March 26th!
Direct download: NBC_861_Creating_Powerful_Coaching_Offers.mp3
Category:general -- posted at: 4:30am EST

Tanner Gers returns to the podcast today to share how he’s making it easier for people with disabilities to gain employment, and to talk about how he turned a tragic accident in 2004 into a positive experience to help others! 

What You’ll Hear In This Episode:

-    The event that changed Tanners’ life, and how it led to a desire to help disabled people.
-    Why he started AccessAbility Officer, and why its mission is so important
-    His experiences competing in the Paralympics, and being inducted to the National Beep Baseball Association (blind baseball) Hall of Fame 
-    The best tech tools for disabled people
-    Tips to make your websites accessible for all visitors! 

Direct download: NBC_860_Tanner_Gers_A_Passion_For_Helping_Disabled_People.mp3
Category:general -- posted at: 5:30am EST

Sean Tinney, Director of Demand Generation for Aweber, is on the show today to share how to grow your email list organically … if you’re struggling with getting more subscribers on your list, you won’t want to miss this one! 

What You’ll Hear In This Episode:

-    The importance of email marketing for coaches, and why Marc has chosen to use Aweber as his email service provider for a decade

-    The best way to use lead magnets to add subscribers to your email list

-    How to tailor your lead magnets to specific niches, and strong calls-to-action to include in those lead magnets 

-    Often-neglected tips and tricks that most entrepreneurs forget about with their email opt-in efforts

-    A discussion on the recent changes to Gmail and other platforms that could affect your email deliverability

-    A sneak peek at Aweber’s upcoming live training, where attendees will receive a free gift: "24/7 Email Marketing Masterclass" ($149 value)! 

Direct download: NBC_859_Sean_Tinney_The_Best_Way_To_Grow_Your_Email_List.mp3
Category:general -- posted at: 4:30am EST

Dr. Amanda Barrientez is the founder of Inner Power Daily and the host of the Inner Power Entrepreneur podcast. In this interview she shares her personal journey from living on food stamps to building a six-figure business quickly, and also the 4 zones of coaching business growth! 

What You’ll Hear In This Episode:

-    The importance of aligning your thoughts and feelings for success, the need for a positive mindset, and the importance of delegating tasks to experts 

-    How the default setting for human thoughts is usually negative, and the need to actively shift towards a positive mindset 

-    The real reason why most coaches are undercharging for their services 

-    The importance of narrowing one’s focus to expand financial freedom and the necessity of valuing yourself in business

-    A sneak peek at Dr. Amanda’s special masterclass for listeners of the show!

Direct download: NBC_858_Dr_Amanda_Barrientez_The_4_Zones_Of_Coaching_Business_Growth.mp3
Category:general -- posted at: 4:30am EST

Whitney Chew and Mike Rapadas are the founders of Let’s Coach, a platform that matches coaches for practice sessions, and to improve their skills and gain the necessary hours for accreditation. In this episode they share the 3 big lies that new coaches are fed, and how to combat them! 

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!


Anik Singal is a serial entrepreneur, speaker, best-selling author and philanthropist. He’s built 9 successful companies while scaling to over $30M/year, and has taught over 500,000 entrepreneurs in that time. 

Anik stops by the podcast to share a scary ordeal he went through when the Federal Trade Commission came after him, and to give his advice for how entrepreneurs can protect themselves from government intervention … this episode is a must-listen! 

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!

Direct download: NBC_856_Anik_Singal_How_To_Stay_Out_Of_Government_Crosshairs.mp3
Category:general -- posted at: 4:30am EST

Audra Carpenter, host of the “Unlocked by AI” podcast, stops by the show to show how to make the most of AI, especially when it comes to getting more leads for your coaching business! 

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!

Direct download: 855_Audra_Carpenter_.Using_AI_For_Lead_Generation.mp3
Category:general -- posted at: 4:30am EST

Asa Leveaux, founder of House of Icons, is on a mission to help people become icons in their industry and get paid what they’re worth! In this episode we focus on the impact of having a million dollars, the customer journey, tailoring your content to cut through the online noise, and more!

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!

Direct download: 854_Asa_Leveaux_When_A_Million_Isnt_Enough.mp3
Category:general -- posted at: 4:30am EST

Larry Yu from Pinnacle Brands returns to the podcast today to give his simple and fast system for creating content, including all of the resources that his team uses to get their content out into the world with no stress or hassle!

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!

Direct download: 853_Larry_Yu_A_Simple_and_Fast_System_for_Creating_Content.mp3
Category:general -- posted at: 4:30am EST

Samiur Rahman stops by the podcast to share how Heyday can powerfully harness AI and make life a lot easier for coaches for their coaching sessions, content creation, building relationships, and more!

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!


Greg Kilwein and Ashley Hendricks from AttractWell return to the podcast today and they’re sharing how to increase your impact in 2024 and beyond!

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!


Behdad Jamshidi is the founder of CJAM Marketing, which specializes in connecting businesses with vetted marketing agencies. In this interview, he shares his advice for how to avoid mistakes when it comes to choosing the right agency to work with – and a lot more! 

Are you a coach looking to supercharge your success? If so, I’d like to introduce you to our sponsor AttractWell, the software solutions for coaches that’s got your back! With AttractWell you can set up your coaching business with one easy to use tool and ditch the frustration of juggling multiple tools and platforms (AttractWell replaces over 17 other tools)! They also provide world-class personalized support and free live training to ensure you’re always on top of your game. As a listener of this podcast, you can get their $47 Pipeline Igniter for FREE, and get AttractWell for just $1 for your first month, plus half off your second month. Get all this now while the offer is still available at www.attractwell.com/marc!

Direct download: NBC850HowToDealWithAgenciesBehdadJamshidi.mp3
Category:general -- posted at: 5:30am EST

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